Guidance
Strengthening the Individual. Elevating the Leader.
Michael Crafton provides a path for individuals and leaders to strengthen awareness, deepen resilience, and align their personal and professional lives. Through the 4CAP framework, guidance focuses on clarity, presence, and practical steps that create lasting growth.
4CAP Concept
Explore a holistic framework built on physical, mental, emotional, and spiritual growth. 4CAP equips individuals to become Capable, Able, and Prepared, creating alignment that strengthens both personal and professional presence.
Foundations
Begin with clarity of purpose. Foundations work uncovers your why, defines vision and mission, and creates actionable steps through structured planning and daily rituals that support long-term growth.
Personal
Focus on individual well-being and lifestyle design. Guidance includes strengthening health, building financial stability, and leveraging networks of trusted experts to create balance and sustainable progress.
Professional
Develop principles and strategies for lasting success. Professional guidance emphasizes discipline, culture, and business fundamentals, while integrating modern tools to support leadership and enterprise growth.
Mindfulness
Strengthen awareness and presence through practical practices such as breathwork, visualization, and intentional reflection. Mindfulness creates clarity, resilience, and calm for both personal and professional challenges.
Guidance
Capable
Self-awareness and Discipline
$20k
or $15k Per month + Success Fee
2 Hours Per Month*
AI Platform & Custom Agent Access
Option 1: 30 min call weekly
Option 2: 1 hr call EOW
Option 3: 2 hr monthly call
(1) Full Strategic Session
(1) Mid-Year Review
Unlimited Texts and Urgent Calls
Full Diligence Package*
Capable: The starting point – strength, competence, and readiness to engage.
Mindset: “I am willing to do the work.”
Stage: High-performing leaders who are driven and need direction, focus, and accountability to move towards a clearer path for their personal and professional growth.
Able
Execution and Momentum
$25k
or $20k Per month + Success Fee
4 Live Hours Per Month
AI Platform & Custom Agent Access
(1) Hour Per Week
(1) Full Day Per Year
(1) Full Day Strategic Session
(1) 2-Day Retreat
(1) Mid-Year Review
Unlimited Texts and Urgent Calls
Full Diligence Package*
Able: Capability refined into action – translating awareness into consistent, measurable execution.
Mindset: “I am turning clarity into action.”
Stage: Those who have foundational discipline and now seek sharper alignment between business growth, personal leadership, and emotional awareness.
Prepared
Presence and Mastery
Custom
Per month
8 Live Hours Per Month
AI Platform & Custom Agent Access
(2) Hours Per Week
(2+) Full Days Per Year
(1+) Full Day Strategic Session
(1+) 2-Day Retreat Per Year
(1) Mid-Year Review
Unlimited Texts and Urgent Calls
Full Diligence Package*
Prepared: Total alignment – physical, mental, emotional, and spiritual integration that allows one to lead with presence under any circumstance.
Mindset: “I am ready for anything.”
Client Stage: Senior Leaders and elite operators seeking long-term partnership, deeper advisory access, and sustained performance under pressure.
Logistics
- Live 1 on 1 Video Calls
Accompanied by pre and post-call work
- One full-day onsite consultation annually
- Semi-annual reviews
- Optional retreats
- Unlimited texts and urgent calls for ongoing support
- Access to “morning walks”
- Full diligence package
Payment Terms
- Billed quarterly in advance
- No fixed-term contracts
Provides flexibility to cancel anytime should circumstances change. In such instances, while fees for the current quarter are non-refundable, no subsequent charges will be billed, and services will continue through the end of the paid quarter